New to the world is software developed for MyPrimeTime's internal use, which is
critical to success in the fast-approaching world of interactive digital television.
MyPrimeTime's proprietary Digital Asset Management System allows efficient
creation, search, and delivery of multi-media content. The company's proprietary
front-end, database and web publishing technology dramatically increase efficiency
while lowering costs for broadcast, broadband and interactive television production.
The result is near-broadcast quality programming, available on demand on
broadcast, interactive-television or World Wide Web platforms.